Communication doesn’t begin with speaking and writing. At the very latest, with concentrated reflection on a question or a change in (nonverbal) behavior, we signal a concern to the other person. Therefore, our consulting is strategically sound from the outset, complex in its approach, and focused on the potential external impact.
We develop communication strategies that are sustainable and have a lasting impact because they are based on clarity, relevance, and relationships.
It all begins with an analysis: Where does the company stand? Who should be reached? Which goals are realistic – and which are not?
This results in a communication guideline that fits not only the organization, but also its environment and its most important stakeholders. It is crucial not only to think in terms of short-term campaigns, but also in long-term relationships – with customers, partners, and employees, and subsequently with the media and the general public.
Our strategies are individual – but never arbitrary. They combine the big picture with the specific details. They are conceptually well thought out, but flexible in their implementation. Whether it’s positioning, reputation building, or change communication – we don’t just provide ideas, we take responsibility.
Because in the end, what matters isn’t how nice a message sounds. What matters is whether it gets across. And whether it’s effective.
